Mozilla
”All Hands Hawaii 2022”
Logo Design | Brand Identity | Experiential Design | Art Direction | Creative Direction
A festive, friendly and creative atmosphere.
Mozilla All Hands is a unique opportunity for all paid staff and volunteers to come together in person, share experiences and interact with people they may not usually work with (or see over Zoom).
This event is organized yearly to foster connection and collaboration within teams and bring people from all teams together to do better work.
We were honored to be asked to create a cohesive yet flexible visual identity that evoked a festive, friendly and creative atmosphere.
A fun and flexible shape system
The shape system is designed to be highly flexible, with a wide degree of variation possible, while still able to easily remain cohesive with the broader identity system.
These variations are designed to create a system that feels collaborative by creating a relationship between the shapes that feel welcoming.
Stickers and illos and emojis, Oh My!
A fun collection of related designs, created within the newly established design system and visual identity, to be used as stickers, spot illustrations and slack emojis.
